what are good resources to deep skills in managin development of creative for online advertising?


Advertising
i’m applying for a job that will require me to manage the development of creative for online advertising. i have some (but not a lot of) experience in this area and am looking for websites / books that can give me an overview of the development process, tips/tricks, etc. [...]

How can somebody with a film degree be good at advertising?

Advertising
I graduated college with a BA in Film Production. On Monday, I have a job interview with an advertising company and I REALLY want to get this job. I’m afraid when they ask how can I be an asset to the job, I might not give a convincing response. The company pretty much advertises other [...]

How do I get into the Marketing and Advertising industry with an IT background?

Advertising
How do I get into the Marketing and Advertising industry with an IT background?
I plan to start an MBA in September, specializing in Marketing. However I wonder if that would be enough to get me a good position in the industry. Are there any other qualifications required….? Any advice would be appreciated.

Where can I find a mentor in the fields of marketing and advertising?

Advertising
I am a new Account Executive for an up and coming television station. I am looking for somebody, preferrably somebody who is successful in advertising, (say a successful ad agent) or someone of the sort to e-mail back and forth with. I am starting to feel a little lost and would like and [...]

What are the pros and cons of being an Account Manager in an advertising agency?

Advertising
I’m interested in becoming an Account Manager in advertising. I work in marketing communications, but on the client-side, so it would be a big change to go to the vendor-side. What’s involved? What are the advantages and disadvantages?